As Christmas approaches, many companies in Melbourne and across Victoria begin thinking about corporate giving, workplace philanthropy, and how they can make a meaningful impact in their community. If you’re a business leader looking to support a local children’s charity that delivers real outcomes, Big Group Hug offers an opportunity that aligns purpose and impact.
We recently spoke with one of our long-term partners, Harcourts Rata & Co, about why they chose to participate in our Festive Gift Collection and how it has resonated with their team. Their experience shows how easy and powerful corporate charitable giving with Big Group Hug can be.
Q: What motivated your team to take part in the Festive Gift Collection?
A: We wanted to give back to the community we work in every day. Partnering with Big Group Hug allowed us to directly support children in need and make a meaningful difference during a time that can be especially challenging for vulnerable families.
Q: How did your team respond? Did you see positive reactions from employees or customers?
A: The response was incredibly positive. Our team rallied together with enthusiasm, and many staff shared how rewarding it felt to contribute items that would go straight to children who truly needed them. Customers also expressed pride in supporting a business committed to community impact.
Q: What would you say to another business considering getting involved this year?
A: Do it, you’ll make a real difference! The process is simple, the impact is immediate, and it brings your team together around something genuinely meaningful. Supporting Big Group Hug is a powerful way to give back and spread joy where and when it’s needed most.
Why Partner with a Local Children’s Charity?
Partnering with a Victorian children’s charity like Big Group Hug offers several strategic benefits for businesses:
Authentic CSR (Corporate Social Responsibility): Supporting local families allows you to align your giving with your company values.
Employee Engagement: Staff love to be part of something tangible, like collecting essential items, donating and fundraising for a good cause, and workplace volunteering opportunities like packing material aid boxes. It builds teamwork and boosts morale.
Brand Reputation and Trust: Customers and stakeholders value companies that care about children and making a social impact.
Trustworthy and Transparent: As a registered charity operating in Melbourne, Big Group Hug, provides clear and verifiable impact.
Tangible Outcomes: Your support translates directly into essential items, including cots, nappies, formula, clothing, and toiletries that help children in crisis when they need it most.
Tax Deductibility & Strategic Giving: Donations can support not just your philanthropic goals but also your ESG (Environmental, Social, Governance) commitments.
Get Involved This Festive Season
If your business is looking for a meaningful way to give this Christmas, here are a few ways to partner with Big Group Hug:
- Make a festive donation: Help us keep our doors open tomorrow, and the day after, ensuring no one child falls through the gaps.
Festive Gift Collection: Set up a collection drive in your office for essential items like clothing, toys, and baby supplies.
Workplace Giving: Encourage your team to donate through payroll giving or fundraising activities.
Volunteer Together: Teams can help pack care boxes or sort donated goods — building connection and purpose.
In-Kind Support: Contribute goods or services based on your company’s strengths — from logistics to marketing.
